Beast Product Review
Buffalo Rising Magazine

Design: Poor attempt to be “edgy”, confusing, over-designed, excessive use of pastel colors making the whole damn thing unreadable; print out and proof’ dat shit before sending it to the printer, gosh! Oh yeah, starting copy on the front page only works in a daily newspaper…back to the drawing board! (errr….doublewide ibook screen)

Target Audience: Buffalo’s almost non-existent “young professional creative class.”

Writing: Advertorial, cheerleading/rah-rah, reads like trade publication for Elmwood businesses, a poor man’s Buffalo Spree written by former near-hipsters and inexperienced post-grads, or just dudes stuck in the same band for like 20 years.

Ads: Plenty of them so far…apparently advertisers think people actually read this

Reliability: Prone to frequent rollovers.

Bottom Line: All you need to hear is the first line on the first page of the first issue: “Downtown Buffalo’s got it all.” With an inaugural sentence that inaccurate, one can only improve.

Future prognosis: By Issue #3, Editor will have mental breakdown, start new business venture only to have it repo’d by future ex-wife… publisher will finally come out of the closet…. Corporate “CEO” will skip town and go back to somewhere where a “creative class” (and $6 PBRs) exists.

register your indignation here